The Innovation Catalogue is a showcase of ideas to fit the needs of the wine makers in their day-to-day life. In this article, tools are proposed to answer the following question “How to simplify management and reduce paperwork, increase direct selling or establish a relationship with your customers”?
SOLUTIONS FOR MANAGEMENT AND MARKETING
Wine producers can choose among 15 solutions:
To simplify their life in the vineyard and the winery through the identification of grape variety through wine leaf, a better data management process or thanks to the gathering and sharing of technical information from the winery in real time and remotely.
To better sell through the verification of the wine shipping temperature or the use of tools to keep track of the positioning, pricing and sellout speed of the wine, to facilitate direct interaction with clients, to bring customers to the cellar, to attract young people and to connect with buyers.
The 15 solutions are proposed synthetically on pages 33 to 40. To explore each solution in more detail, just click on the purple pen symbol.
The Innovation Catalogue is a showcase of brilliant ideas from the “The Wine Industry of Tomorrow” crowd-writing contest organized by The Wine Innovation Collaboration Alliance – WICA, which included 9 different scenarios, under 3 main themes: Grape-growing, Winemaking, and Management & Marketing.
Supplier companies in the wine sector were called to complete these challenging scenarios, integrating their innovative solutions. In total, 45 companies participated, resulting in 85 stories.
Discover solutions that are shaking things up in the wine world;
See who’s behind these ideas, bringing their expertise to the table;
Find out about trends that’ll shape the future of the wine industry.
WICA MISSION AND GOALS
The WICA by EPAWI team is looking forward to supporting your international actions and collaborations!
The Wine Innovation Collaboration Alliance – WICA is the network created by the EPAWI project. WICA is an association which aims to promote and improve the collaborative innovation and internationalization of the wine production value chain in order to foster its sustainable development and competitiveness.
Bringing together all the initiatives that provide not only practical solutions but also an improvement in efficiency, connectivity and sustainability, WICA proposes expertise of the wine market, including knowledge and contacts, support in developing collaborative projects with wine industry stakeholders, and international development for innovators.
The project EPAWI is funded by the European Union’s COSME Programme. GRANT AGREEMENT NUMBER 101035914 — EPAWI — COS-CLUSINT-2020-3-01
